What we collect
When you fill in the form
Our pages have a short form. It asks for your name, your WhatsApp number and your website. The second step asks two questions: chat enquiries a week and your average sale. If you stop after the first step, we still keep what you typed in it.
When you book a call
Cal.com takes your name, your email and the time you pick. We add your website and WhatsApp number to the booking notes.
When you talk to us
Messages you send us on WhatsApp or by email, and your company name, role and industry when you work with us.
Collected automatically
- Pages you visit, clicks, scrolls and form steps
- Browser, operating system and device type
- A rough location from your IP address
- The ad or link that brought you (UTM tags and ad click IDs)
- Cookies set by the tools listed under "Who receives it"
Why we use it
- To reply to you, book your call and prepare your AI sales team before the call
- So our AI can message you on WhatsApp about your enquiry and your booking
- To see which pages and ads bring enquiries, and make them better
- To send you updates about our services, with your consent
- To meet our legal obligations
These uses apply to data from our website and our business messages. They do not apply to Google user data, which only the Google User Data section below covers.
Who receives it
Your form answers
- Twenty, our CRM. Each form becomes a record with your name, WhatsApp number, website, answers, the page and ad that brought you, and your browser type.
- Our team, by email and Telegram. Each form sends us an alert with your details. Email goes through Google (Gmail). Telegram goes to our team group.
- Our AI, on WhatsApp. Our AI may message you on WhatsApp about your enquiry and your booking. WhatsApp is run by Meta. The AI services that write the replies read the chat to do it.
- Cal.com and Google Calendar hold your booking.
- Formspree also receives the partner program application form.
Tags on our pages
- Google Tag Manager loads some of the tags below.
- Google Analytics 4 records pages, clicks, form steps and the ad or link that brought you. It uses cookies.
- Meta pixel records page views, form steps and bookings in your browser, to measure our Meta ads. It sends your phone number and name to Meta hashed, which means scrambled one way. It uses cookies.
- Meta Conversions API sends the same form and booking events from our server. It sends your phone number and name hashed, plus your IP address, browser and Meta cookie IDs.
- Microsoft Clarity, loaded by Google Tag Manager, records how visitors scroll and click so we can improve our pages.
- LinkedIn Insight Tag, loaded by Google Tag Manager, measures visits from LinkedIn and our LinkedIn ads.
Running the site
- Vercel hosts the website and the server that takes the form.
- Google Fonts serves the typeface.
We do not sell your personal data. We may also share it when the law requires it or to protect our rights, and in a merger or acquisition. Google user data is transferred in a merger or acquisition only after we obtain the user's explicit prior consent.
How we use Google user data
We use Google user data only to provide and improve the user-facing calendar booking feature of AI Sales Closer. We use it for no other purpose.
We do not:
- use Google user data for advertising, marketing, promotional messaging, or remarketing of any kind
- use Google user data for general website or product analytics
- use Google user data to develop, train, improve or fine-tune artificial intelligence or machine learning models, including generalized or non-personalized models
- sell, rent or license Google user data
- transfer Google user data to data brokers, information resellers, or any third party for that party's own purposes
- allow any person to read Google user data, except (a) with the user's prior affirmative consent for specific messages, (b) where necessary for security purposes such as investigating abuse, (c) to comply with applicable law, or (d) where the data is aggregated and anonymised and used for internal operations.
How we share Google user data
We transfer Google user data only where necessary to provide or improve the calendar booking feature, to comply with applicable law, or as part of a merger or acquisition after we obtain the user's explicit prior consent. Our infrastructure providers process Google user data only on our instructions, only to run the service, and never for their own purposes.
The provisions elsewhere in this policy covering marketing, analytics, cookies and business transfers do not apply to Google user data.
Retention and deletion
We retain Google user data only while the workspace keeps the Google Calendar connection active. An administrator can disconnect the Google account at any time in AI Sales Closer, under Settings then Integrations. On disconnection we delete the stored OAuth tokens and the associated Google user data within 30 days. A user can also revoke our access at https://myaccount.google.com/permissions. For deletion requests, contact alexander@41labs.ai.
Limited Use
AI Sales Closer's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
Cookies
Google Analytics 4, the Meta pixel, Microsoft Clarity and the LinkedIn Insight Tag set cookies. Our own scripts also remember, for your visit only, which ad or link brought you. You can block or clear cookies in your browser settings.
We do not use cookies or similar technologies in connection with Google user data.
How long we keep it
We retain personal data only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.
Google user data is retained as described in the Google User Data section.
Data security
We protect your personal data with encryption in transit (SSL/TLS), secure cloud infrastructure, regular security assessments and limited access to personal data.
Your rights
Depending on where you are, you may have the right to access your data, correct it, have it deleted, object to or restrict how we use it, take a copy of it, and withdraw your consent. To use any of these rights, email alexander@41labs.ai.
Ask us to delete your data
- Email alexander@41labs.ai with the name and WhatsApp number you used, and ask us to delete your data.
- To stop WhatsApp messages from our AI, reply "stop" in the chat.
- For Google user data, see Retention and deletion above.
International transfers
Your data may be processed in countries outside your own. We ensure appropriate safeguards are in place for such transfers.
Changes to this policy
We may update this privacy policy from time to time. We will notify you of significant changes by posting the new policy on this page with an updated date.
Contact us
For questions about this policy or your data, email alexander@41labs.ai.